TAKE A VIRTUAL TOUR OF OUR NEW LAB!

As an optometry practice, most if not all of your competition is advertising a similar message: quality eye care and the best customer...

Positive word-of-mouth marketing is undoubtedly the most powerful and least expensive way to advertise your business.

What do the words "used car salesman" bring to mind? Probably a pushy, likely unsavory character who will go to any length to sell you...

Some trends we wish stayed around longer; some we hope never come back! When you're formulating a social media strategy for your...

Last month, we talked about the importance of making a good first impression over the phone.  But today, many people will form their...

It is instinctual for us to make judgments about whether the people we encounter are friends or foes. This instinct was vital to us in...